Creating a business page on LinkedIn is an excellent way to enhance your company’s online presence and connect with potential clients and partners. This step-by-step tutorial will guide you on how to set up a professional LinkedIn business page using your mobile device.
How to Create a Business Page on LinkedIn
- Start by opening your preferred browser on your phone, such as Safari or any other.
- Navigate to http://www.linkedin.com where you’ll be directed to the LinkedIn homepage, showcasing posts from your connections and followed pages.
- In the bottom left corner of the screen, tap on the icon next to the page URL and select the three dots below.
- Choose the option to request desktop website to switch to the desktop version of LinkedIn.
- Once in the desktop view, tap on the three dots located at the top right corner of the screen.
- Select the apps icon as displayed.
- Scroll down to the very end and tap on create a company page.
- Decide on the type of page you want to create. If it’s for a business, select company for small, medium, or large enterprises.
- Fill in the necessary details such as the page’s name, URL, industry, organization type, and more.
- Add a concise tagline to describe your organization’s purpose.
- Ensure all information is correct, tick the confirmation box, and click create page.
Enhancing Your LinkedIn Business Page
Once you’ve successfully created your LinkedIn business page, it’s vital to keep it updated and engaging. Begin by uploading a high-quality profile image and cover photo that represent your brand effectively. These visual aspects are the first impressions for visitors and should align with your company’s branding.
Watch the video version: How To Create A Business Page On Linkedin 2026 (iPhone & Android)
Regularly share relevant content that demonstrates your company’s expertise and values. Engaging posts, articles, and updates can attract followers and foster a community around your brand. Additionally, encourage employees to associate themselves with your page, further expanding your reach and enhancing credibility.
Finally, make use of LinkedIn’s analytics tools to monitor the performance of your page. Analyzing data on followers, post engagement, and demographics can guide your content strategy and help you refine your approach to meet your audience’s needs better. By staying proactive and involved, your LinkedIn business page can become a powerful asset in your digital marketing arsenal.