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Drive a convertible, change your point of view
by Canvas • March 1, 2019

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Cruising around in a convertible changes your point of view (POV). There’s no doubt about it. With the wind in your hair and the sun on your shoulders, every ride delivers a new perspective on life. You’ll notice things you’ve never noticed before, even though you may have driven the same route dozens of times. Bottom line? Dropping the top delivers 360 degrees of unimpaired view while shedding stress.

Sadly, many people have never experienced the joy of riding in a convertible. What was once a fairly common mode of transportation has become somewhat exotic. While America’s appetite for open-air driving has decreased over the years, that passion still burns for the true believers. If you’ve ever dreamed of owning a convertible but aren’t sure if it’s really for you, a one-month convertible subscription with Canvas can be a splendid way to try before you buy.

Spend a Holiday with the Top Down

Renting a convertible while on vacation is the most common way to savor a taste of the top-down life. Whether you’re spending a few days in Maui or Miami Beach, cruising around in a convertible is a spectacular way to soak up sun. A weekly convertible rental might run a few bucks more than a regular car, but at cost of, say, $400 to $600 per week – a modest premium over a conventional vehicle – it’s not a ridiculously frivolous luxury.

You’ll know if you’ve been bitten by the bug if, when you get back home, you find yourself hankering for a ride in the open air. That’s when a monthly convertible subscription helps answer the question with authority. Canvas currently offers the iconic Ford Mustang with an affordable and all-inclusive monthly subscription price that’s a fraction of the cost of a traditional monthly rental. After a thousand miles in the saddle of America’s original pony car, you’ll know for sure.

The Mustang’s Place in Convertible History Books

Ford had a long-established history of delightful drop tops, starting with the Model T and Model A roadsters, decades before the Mustang changed the world in 1964. More than 10 million Mustangs have been sold since that time. The 1960s were prime time for Ford convertibles in general, with the Falcon, Galaxie 500, Torino, Thunderbird, and Bronco joining the Mustang in the top-down lineup.

With over five decades of sales, is it safe to say that the Mustang convertible is the best-selling convertible of all time?

Sizing up the Competition

Once upon a time, American automobile manufacturers offered a slew of convertible models in an array of sizes and styles. These days, the Ford Mustang runs near the front of a thinned pack in sales, duking it out with the Chevrolet Corvette and Jeep Wrangler 4X4, as well as its long-time rival, the Chevrolet Camaro. You can also throw the slow-selling Buick Cascada (a rebadged Opel, imported from Poland) into the mix.

The majority of convertibles are distinctly upmarket these days. There are a good number of offerings from BMW, Mercedes-Benz, Porsche, Jaguar, and Audi, along with eye-popping big-dollar exotics from Lamborghini, Aston Martin, and Ferrari. The Fiat 500c is far more affordable but inarguably tiny. The Mazda Miata and the Fiat 124 Spyder roadsters are sweet little cars and also easy on the wallet, but they offer room for only two passengers. While the Mustang convertible’s back seat is tight, it offers room for four.

Uncommon, But Not Rare (Yet)

New convertibles aren’t rare, but they’ve become increasingly uncommon. IHS reports that convertibles represent approximately 0.7 percent of new vehicles sold in 2017, sliding from 1.1 percent in 2012. But the Mustang bucks the trend. In 2015, Ford sold roughly 30,000 Mustang convertibles. That’s a big fraction of the approximately 110,000 Mustang coupes sold in 2015 overall. The numbers speak loudly: when it comes to convertibles, Mustang owners follow their own path.

Modern Daily or Weekend Classic with Investment Potential?

A Mustang subscription can be a portal to a whole new dimension. Do you hanker for a daily driver or a classic weekend cruiser? Driving a convertible to work every day puts you in a completely different mood. You might find yourself waking up half an hour earlier just to take the long way to work. One thing’s for sure: you don’t want to drive an expensive (and potentially cranky) classic every day. Save that one for cruise nights and special weekends!

Classic convertibles are known for their charm and style, but are prone to leaks and notoriously noisy on the highway. Today’s convertibles are vastly improved over the classics. Insulated roofs keep the cabin comfortable in inclement weather. In addition, full power operation makes it fast and easy to drop the top on a whim and quickly raise it when raindrops appear out of nowhere.

Will It Fit Your Daily Lifestyle?

If you’re picturing a convertible in your future, it’s important to focus on the facts. Soft tops can be tempting for thieves and vandals, sadly. You’ll want to have secure parking at home and work. Street parking can be sketchy. The best place to keep a treasured convertible at night is safely tucked away in a locked garage.

Yes, owning a convertible is a serious commitment. It’s not for everyone. But it’s well worth the experience when the time is right. It may be a mere blip on the life magnitude scale compared with having children (or adopting a dog). As with all big decisions, you need to be ready. That’s why a one-month (or more) convertible subscription makes so much sense. Gain a new outlook on life, enjoy it on your terms, and pivot when necessary.

Happy trails!